When Does Marketing Go Too Far?

Marketing is creating change in your audience, but when does it go too far? In this episode, Brock discusses how his feelings on the topic — on what is fair, moral, and just — have changed recently.

 

You’ll find out:

  • Why Brock decided to stop sharing trending audio alerts on his IG
  • The book Brock loves and recommends re: Marketing
  • When clickbait is used fairly vs unfairly
  • Forms of marketing that = crossing the line
  • Examples of abusing one’s power of psychology
  • The importance of authenticity (and how to utilize this quality)
  • The #1 thing consumers look for when making a purchase
  • Questions to ask yourself to ensure you’re going down the right marketing path

 

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If you liked this episode, check out ep #630 – This Episode Will Make Your Business Money – GUARANTEED 

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