Podcast – Improving Email Deliverability

Today’s Quick Tip Tuesday is all about how to optimize your email deliverability! I explain the difference between the very important terms “Email Delivery” and “Email Deliverability.” I’ll also provide tips and resources — you can apply today — to help maximize the success of your emails to your customers!

 

You’ll find out:

  • Why it’s important to use a segmented list
  • What is a confirmed opt-in (and why you need to implement it)
  • Why it’s crucial to build up your IP credibility
  • Why you should invest in someone who understands email deliverability
  • Why you need to be conservative with your sends
  • What to look out for in the body of your email (to ensure against winding up in spam)

 

 

Important Links from the Show

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Make sure you scroll down, tap to rate with 5 stars, and then select, “Write a Review.” Then be sure to DM me with a screenshot and I’ll do my best to read your review on the air! 

Check out these great email resources:

Mail-Tester

Glock Apps

Send Forensics

Sender Score

MailTrap

Join the PodSquad!

If you liked this episode, check out Episode #533 – 25 Best Email Subject Lines | Quick Tip Tuesday

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To submit requests for The Chalene Show: thechaleneshow@chalenejohnson.com
To submit requests for Build Your Tribe: buildyourtribe@chalenejohnson.com

 

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