[00:18:06] Chalene Johnson: As much as I would like to go all the way off and tell you exactly how I feel, I can’t do that. I shouldn’t do that, so I won’t do that But the whole reason why I brought that up is I was saying that, like, I really enjoy getting caught up in stupid drama on TikTok. I love it. And if you’re looking for a harmless pastime, this one’s really fun because it’s kind of like, you know, gossip, even though you can feel guilty when you do gossip, it’s still kind of fun to do.
[00:18:41] Chalene Johnson: I love getting served up internet gossip. I have no business getting drawn into, but I get drawn into it. And for some reason, TikTok thinks that I’m either a, a bride or somehow connected to wedding planning, because I am all up in the
[00:18:59] Clip: TikTok
[00:19:00] Chalene Johnson: wedding dress drama stories. So the first one I want to tell you about, ’cause these are…
[00:19:05] Chalene Johnson: They’re all pretty interesting. Pretty interesting. They’re interesting because it’s like, really? This is what people are worried about? Okay, so let me tell you about the first one. It’s this dress company called Undone by Kate. The story started with this young woman who was like, “Okay, now that this is all behind me, I want to tell the story about my wedding dress drama.”
[00:19:30] Chalene Johnson: She wants to have a custom-made dress made, a custom wedding gown made, and she goes into all the details on why she had done the math, and with the alterations, it was basically gonna be about the same amount that she wanted to spend on basically a dress off the rack plus alterations. Okay. So she picks this woman who makes custom wedding gowns, and she’s very trendy, very popular.
[00:19:58] Chalene Johnson: She- And she’s also very young. The woman who owns Undone by Kate looks to be, in my estimation, like, maybe, like, 28. I’m just guessing. Young to be a dress designer. Okay. She’s just, like, popped off with all of the kind of fashion influencers on Instagram and TikTok, mainly because one of her dresses was worn by Selena Gomez, and that kind of put her on the map.
[00:20:28] Chalene Johnson: And then she starts making these custom-made wedding gowns for different fashion influencers, and they’re not cheap. We’re talking, like, three to six thousand dollars. People see these, like, these are big accounts, you know? And that’s the funny thing about social media. Someone the other day said to me, I can’t remember who I was talking to, but he’s like, “What’s your Instagram?”
[00:20:52] Chalene Johnson: I tell him. He’s like, “Whoa! You’re famous.” I said, “I’m famous?” And he’s like, “You have almost a million followers.” I’m like- In today’s day and age, that doesn’t make somebody famous. First of all, a lot of people buy followers, so that doesn’t mean anything. Secondly, do you understand how many literally millions of people have almost a million followers or have over a million followers?
[00:21:18] Chalene Johnson: It’s a lot, and I can list influencer after influencer with 2 million, 3 million, 5 million, 11 million followers, and you’ll be like, “Who?” You know what I’m saying? Like, it has a lot to do with, like, your age, your industry, those kinds of things. Okay, a couple of these, like, really big fashion influencers start getting dresses from this gal, Undone by Kate.
[00:21:43] Chalene Johnson: But just the name, Undone, should be a red flag. So this girl starts to make her dress, or commissions her to have this dress made. It’s a really super basic dress. She shows in her story on TikTok the sketches and the images that she’s going to use as inspiration for the dress that she wants Kate to make for her.
[00:22:08] Chalene Johnson: She details the whole story. It’s very long. Basically, she does a Zoom call, she shows her all the designs, the sketches. That’s her first appointment. Second appointment is agreeing to all the sketches. “Oh, yes, that’s exactly what I want.” Next appointment is she goes in person with her measurements and everything have already been taken, and they’ve made
[00:22:29] Chalene Johnson: I forget what the term is, but they’ve, they’ve made, like, a mock-up of the dress, but not in the exact same material. And she goes and tries it on, and she’s just like, “Ugh.” It’s, like, not even close. But she’s like, “Okay, it’s okay. I’ve got months and months. My wedding isn’t until August 1st.” So she gives her all the changes she wants made to the dress, and Kate’s like, “No problem.
[00:22:50] Chalene Johnson: We’re, we’ll do that.” So she comes back for her next fitting, which is, like, a month later,
[00:22:54] Clip: and
[00:22:54] Chalene Johnson: it’s,
[00:22:55] Clip: like, a completely different dress.
[00:22:58] Chalene Johnson: Like, so different. And she’s showing all these pictures when she’s telling the stories. It is literally a different dress. That has her real nervous, and she makes all these changes, goes back for a third fitting and it’s worse.
[00:23:16] Chalene Johnson: And again, she’s showing the pictures and you’re like, “What in the … It’s definitely not the same dress. They’ve definitely started over from scratch.” Her wedding is fast approaching, and she’s kind of freaking out. So I’m gonna let you listen to … This is that first video that she posted. Which, by the way, when she posted this, this girl, the one who commissioned the wedding gown, she had very, very, very small following.
[00:23:42] Chalene Johnson: She just, you know, was doing her own little story time. So here she is kind of near the end of her story when she realizes she has to make a decision.
[00:23:51] Clip: This point, I’m freaking out. This is May. My wedding is in August, okay? I’m like, “The dress is not gonna get done by these people,” because the notes that I gave them in November that I’ve now reiterated and I’ve, like, raised the flags, they’re, like, still not taking place.
[00:24:05] Clip: So I email Kim and I say, “Thank you so much for all of your hard work. I’ve really appreciated you and your team being so dedicated to my dress, but I think I need to end our relationship here because I’m not seeing the progress I need to see, and this close to my wedding, like, I only have so many options.
[00:24:19] Clip: But, like, thank you for all your hard work from here. Can we please arrange a partial refund?”
[00:24:23] Chalene Johnson: So at that point in the story, she asks a person that she calls Kim. By the way- Very respectful. She never named the dressmaker or the company. She said, “Let’s just call her Kim,” even though I’ve since told you that the name of the company was Undone by Kate.
[00:24:40] Chalene Johnson: Okay, so she explains that Kim, who’s actually Kate, she asked her for a partial refund. Well, she goes on to finish the story and says that Kate says, “No, I’ve already done too much work, and I’m not gonna give you a refund.” And to just quickly summarize this girl’s story is, like, it was just a nightmare.
[00:25:00] Chalene Johnson: She finally eventually did get, I think, a partial refund, but she was just like, “You know, what a nightmare,” like, “What an absolute nightmare, and they treated me so poorly,” blah, blah, blah. Okay, she just did the story time, just entertaining people. She never named the girl. Everybody in the comments figured out who it was because the Internet is filled with Internet sleuths, and I love it.
[00:25:23] Chalene Johnson: Then the girl, Undone by Kate, is getting all this, like, massive hate on her page. Her page is coming unglued. So then Kate makes a response to that video. She didn’t have to identify herself, but she did. She called herself out. So here’s a little snippet from Kate. Hi, my name is Kate, and I’m the founder and designer of Undone by Kate.
[00:25:49] Chalene Johnson: You’ve probably seen a video circulating online about an unfinished wedding dress that was created here in my studio, and I’m here to provide some additional context and clarity on the situation. And then the girl that makes the original video, I think her name is Alexander, she was pretty cool.
[00:26:03] Clip: Hi, Kate.
[00:26:04] Clip: You have me blocked, but I have seen the video. It’s been sent to me. I did not realize you were receiving death threats. That’s ridiculous. You guys, it’s a dress. It’s not that big of a deal, and it’s my dress. I’m the only one who’s, like, allowed to be mad about it, and, like, that’s way too intense and, like, way too far and ridiculous.
[00:26:18] Chalene Johnson: So she was like, “Okay, I cannot believe my video went viral, number one. Number two, hi, Kate. I know you blocked me, but just so you know, I never named you. You named yourself. I never named you. To everyone on the Internet, it’s my dress. You don’t need to go attack her or to be angry on my behalf. It’s just a story, and it’s just a dress.
[00:26:41] Chalene Johnson: Let’s not take it so seriously. Why are you attacking this other woman?” People were like, I guess, saying horrible, crude things, and people always say they get death threats. Really? Death threats over a wedding dress? Weird. But anyways, the girl who told the original story, she was just like, “Can everybody chill?”
[00:27:00] Chalene Johnson: You guys, this story, I’ve just scratched the surface. And if you like a dumb, distracting drama to entertain you, just go to TikTok and type in Undone by Kate dress. Because every bride that has ever been wronged by Undone by Kate has since made a video, and then all the Internet sleuths have gone through and taken screenshots of every single video that Undone by Kate has ever Published, and they found the original wedding, and they found the photos from the wedding, and then they zoom in and they find flaws of the dress.
[00:27:37] Chalene Johnson: And then dressmakers are making videos about all the problems in the construction of the dresses. And then past employees have made videos talking about how they didn’t get paid. And then there’s people who’ve made these other videos saying like, “Oh, here’s what’s happening. Undone by Kate isn’t actually a designer or a seamstress.
[00:27:55] Chalene Johnson: She just is good at, like, sewing weird pieces together, and she got really famous, or well-known I should say, on Instagram for doing that during COVID, and somehow she by accident got into this dress space. And what she’s actually doing, here’s the tea Is she has dressmakers, a bunch of them, from different little shops in New York City.
[00:28:21] Chalene Johnson: And the reason why that girl’s, this is the hypothesis from the experts, the reason why that Alexander’s dress was so different every single time she went to go try it on is because it was a different dress. Each and every time people have said, “What’s going on is Kate is going to a different dressmaker and saying like, ‘Can you make this?'”
[00:28:43] Chalene Johnson: But of all of the women, young women, who’ve had their dresses made by Undone by Kate, I do have to agree, they’re horrible in my opinion. So bad. And these girls are paying like 3 to $6,000 for the just the dumbest dresses. Like, you can do better on Revolve by a landslide. But because I got caught up in this rabbit hole of the wedding dress drama, a new one emerged this weekend.