Podcast – How To Use Instagram Reels To Grow Your Business, with Laura Bitoiu

Today, Brock talks with Laura Bitoiu (founder of B Squared Social) about all things Instagram Reels. Most specifically, how she reluctantly started posting Reels and — to her surprise — not only saw amazing growth with followers but in her business, too! This episode is filled with great actionable tips!


You’ll find out:

  • Laura’s backstory
  • What inspired Laura to jump on Reels
  • Laura’s early strategy with Reels
  • Details on some of Laura’s viral Reels
  • Why it’s so important to be aware of what your audience really needs (and not what you think they need)
  • Top mistakes people make on Reels
  • Laura’s Reels checklist
  • What Laura would do differently if she were just starting her IG account
  • When / if you should start from scratch on your IG account (i.e., changing your niche / brand)
  • When you might consider archiving / deleting old(er) content
  • How often you should be posting Reels a week
  • Where / how Laura’s conversions (sales) were taking place on IG



Important Links from the Show

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Learn more about Laura by going to BSquared.Social

Be sure to get your FREE Reels Checklist at bsquared.social/byt

Follow Laura on Instagram @bsquared.social

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If you liked this episode, check out Episode #470 – 3 Mind-Blowing Instagram Hacks you Probably Don’t Know

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